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Verizon Cloud: Compute and Storage. Boring. Next, please!

There are those moments in which I read a press release and think: „Wow this could be exciting.“ But there are mostly this very press releases I do not want to continue after the second paragraph. Oh by the way, Verizon has reinvented the enterprise cloud and thus would compete with the Amazon Web Services. Oh well, and Verizon offers compute power and storage. These are very promising services in order to be successful in the IaaS market and make sure to turn the market upside down. Where 100% of all IaaS providers have exactly these services in their portfolio and do not differentiate from one another.

Verizon Cloud

An excerpt from the press release:

“Verizon created the enterprise cloud, now we’re recreating it,” said John Stratton, president of Verizon Enterprise Solutions. “This is the revolution in cloud services that enterprises have been calling for. We took feedback from our enterprise clients across the globe and built a new cloud platform from the bottom up to deliver the attributes they require.”

And then this:

„Verizon Cloud has two main components: Verizon Cloud Compute and Verizon Cloud Storage. Verizon Cloud Compute is the IaaS platform. Verizon Cloud Storage is an object-based storage service.“

Verzion seriously offers compute power and storage. Something that 100% of all IaaS providers on the market have in their portfolio and sells it as a REVOLUTION? Not really, right?

ProfitBricks and CloudSigma to salute

In addition, Verizon to praise the granularity of their infrastructure resources:

„Previously, services had pre-set configurations for size (e.g. small, medium, large) and performance, with little flexibility regarding virtual machine and network performance and storage configuration. No other cloud offering provides this level of control.„

Wrong! From the beginning ProfitBricks and CloudSigma offer this level of granularity and flexibility. Even this property of the Verizon cloud is not a revolution.

Which is likewise not a revolution, but could appeal to current VMware users is the compatibility with the VMware hypervisor. A promising market because many companies still continue to use VMware hypervisor. But where also VMware with its own vCloud hybrid service to have some say.

Fight a war with the wrong weapons

It’s amazing how many providers try to fight the Amazon Web Services with new offerings and only bring a blunt knife rather than a nuclear bomb. Especially since Verizon has developed the solution from scratch.

For me this slowly raises the question, when we will see the first Nirvanix within the IaaS providers who only offer compute power and storage. Finally, more and more candidates position oneself.

Next, please! (Viva la Revolution.)

Von Rene Buest

Rene Buest is Gartner Analyst covering Infrastructure Services & Digital Operations. Prior to that he was Director of Technology Research at Arago, Senior Analyst and Cloud Practice Lead at Crisp Research, Principal Analyst at New Age Disruption and member of the worldwide Gigaom Research Analyst Network. Rene is considered as top cloud computing analyst in Germany and one of the worldwide top analysts in this area. In addition, he is one of the world’s top cloud computing influencers and belongs to the top 100 cloud computing experts on Twitter and Google+. Since the mid-90s he is focused on the strategic use of information technology in businesses and the IT impact on our society as well as disruptive technologies.

Rene Buest is the author of numerous professional technology articles. He regularly writes for well-known IT publications like Computerwoche, CIO Magazin, LANline as well as Silicon.de and is cited in German and international media – including New York Times, Forbes Magazin, Handelsblatt, Frankfurter Allgemeine Zeitung, Wirtschaftswoche, Computerwoche, CIO, Manager Magazin and Harvard Business Manager. Furthermore Rene Buest is speaker and participant of experts rounds. He is founder of CloudUser.de and writes about cloud computing, IT infrastructure, technologies, management and strategies. He holds a diploma in computer engineering from the Hochschule Bremen (Dipl.-Informatiker (FH)) as well as a M.Sc. in IT-Management and Information Systems from the FHDW Paderborn.